A LEGACY BUILT WITH LOVE AND COMPASSION
A Philippine Story: Twenty-three years ago, the ABS-CBN Network’s popular nightly news program “TV Patrol” began airing a segment called Lingkod Bayan (“Serving the Nation” – translated literally) which was open to audience calls. Not long after its launch, numerous calls for help and reports of child abuse started ringing in. One story was that of an 8-year old boy named Jessie.
Jessie’s case was phoned in by a neighbor who saw through a window – a child in a box, underneath a kitchen sink, his hands bound, his body contorted to fit. The news department assigned a committee to rescue Jessie and as they say, “the rest is history”. With the support of the late Chairman and founder of the ABS-CBN Broadcasting Network, Geny Lopez, the ABS CBN Foundation was formed.
"Our only reason for being is to be in the service of the Filipino."